The Mequoda Summit West 2012 features a Master Class dedicated to revenue generation
Generating revenue is always on the minds of CEOs, investors, and managers, but their thought process may not always be completely focused. With opportunities growing and changing online, some strategies for generating revenue may suit particular publishers better than others. Knowing the options available to your business is vital.
During the Revenue Generation Tactics and Tips Master Class, you will discover six ways digital publishers are making money online.
One specific case study focuses on Mediabistro, the online content, career, and community resource for media and business professionals that uses listings as a main source of revenue generation.
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Website traffic needs to be a major focus for publishers selling listings to generate revenue. Advertisers who pay to be listed on websites do so to be part of a directory, in order to be found by prospective buyers.
Mediabistro has a large, targeted audience who visits the site for featured news, event information, and work opportunities. The company currently experiences 10.3 million monthly page views from 2.6 million monthly visitors.
Experience the Mediabistro case study – focusing on product, placement, promotion, and price – when you attend the Mequoda Summit West 2012’s master class on revenue generation. Download our free program guide now or register online.
