This webinar on-demand will teach you all the PR and Link Building tips you’ll need to run a successful campaign
A successful PR campaign can do a lot for your business, from increasing sales and building credibility, to developing relationships and tapping into new markets. The possibilities are even larger now with the extensive nature of the internet.
Our PR & Link Building webinar on-demand will show you how to reach audiences all over the world interested in your niche market. Join Mequoda Pro now for immediate access to this webinar and 15 additional webinars on demand.
If you are engaging in a PR campaign then you most likely want the public to discuss your publication or product. And why shouldn’t they? You have something unique that deserves to be shared.
To begin, you’ll need a starting point before embarking on your campaign. By joining Mequoda Pro you can use our PR & Link Building webinar as that starting point. The task of putting together a campaign can seem overwhelming, but we are here to help you.
As a brief introduction, we have included a fraction of the information found in our PR & Link Building webinar below. There are typically seven parts we teach that lead to successful campaigns. Four of these are as follows:
1. Free Report – Your free report can range in variation, from a short, individual download to a large eBook. Determine what you feel will be of value to your targeted audience. Materials that have been, or could be sold are often good options for a free report.
2. Rapid Conversion Landing Page – Your RCLP will serve as a place to point to during your promotions. It should entice the audience to enter into a low-risk relationship with you. After users opt into the agreement, they will become eligible to receive your free report.
3. Website Post – Once you go through all the effort of launching a campaign, don’t forget to write about it extensively on your own site! You should have several website posts that describe the free report you’re giving away so that first-time visitors (and the search engines) can become more invested in what you have to offer.
4. Email Newsletter – Create an email newsletter that lets your existing subscribers know about the free report. Give descriptions that inform the reader just enough, so they feel compelled to receive the full report and pass it along to their friends and colleagues.
Satisfied readers are typically inclined to spread the word about your free report. This word-of-mouth exposure could be huge for you.
As you now know some the necessary parts to a successful campaign, join Mequoda Pro to view our PR and Link Building webinar on-demand and learn the last steps immediately. You will not regret it.
Furthermore, by joining Mequoda Pro you will have access to 15 additional webinars on demand and a live seat for all of the upcoming 2010 webinars. How about that for an early holiday gift?
