Mequoda’s Audience Development Summit 2012 is more than just talking heads. Not only do you learn the secrets and strategies of the leaders in Internet marketing in six eye-opening sessions, you get to pick their brains, too!
Take home proven strategies for successful digital publishing, niche marketing, content strategy, marketing digital subscriptions and more. Then ask our speakers anything you want at our Burning Questions Roundtable AND the Audience Development Power Panel!
But we’re not satisfied yet. We’re adding one of the leaders in digital publishing today as the moderator of both the roundtable and power panel. Please meet Ed Coburn, Mequoda’s brand new Executive Director of our Advisory Board. Ed is Publishing Director at Harvard Health Publications, the consumer health publishing division at Harvard Medical School. He oversees a group of 28 internal staff members and manages business relationships with external partners including McGraw-Hill, Simon & Schuster, StayWell Consumer Health Publishing, Newsweek, United Media, and others. He’s even a former president of the Specialized Information Publishers Association (SIPA).With a resume behind all that too lengthy to repeat here, there’s nothing he doesn’t know about publishing and marketing in the digital revolution.
Ed’s insider knowledge only adds to the value of this intimate environment, where Summit attendees will enjoy an open dialogue with our eminent speakers, pose their most urgent concerns and walk away with every question answered. Still not enough for you? Don Nicholas, Mequoda CEO and lead instructor for the Summit, will join Ed in facilitating this meeting of the minds and answering your questions. Here’s your chance to ask Don anything you want, without feeling constrained by a specific session topic. There is simply no other event — except, of course, another Mequoda event — that delivers an intimate, expert discussion like this one.
By the end of these two intimate sessions, you’ll have acquired more knowledge and proven strategies for successful Internet marketing than if you had spent a year trying to get this information on your own. And let’s face it, nothing is more entertaining than joining your peers in a wide-open discussion of digital publishing!
Need to know how to get off the email blacklist? Want to join the tablet publishing revolution? Do you have any idea what you should be testing on your landing pages?
What about the hot new trend in using video – did you know it can send your conversion rates through the roof?
When you attend the Audience Development Summit 2012, you get the answers to all these pressing digital publishing questions, plus solutions to your specific problems … as well as solutions to problems you didn’t even realize you had.
And as we said, the Mequoda Summit goes beyond other learning events by giving you the opportunity to grill these digital publishing experts. Many of our speakers are in huge demand at seminars and conventions – but our Roundtable and Power Panel give you the unprecedented opportunity to interact with them and explore options for content strategy, social media marketing, niche marketing and revenue streams you didn’t know existed. Why, Ed Coburn all by himself has managed all strategic and operational issues of a company he founded, Circadian Information, including marketing, product development, editorial, website/online services, customer service, and production. And Don Nicholas has guided hundreds of publishing companies through the most advanced marketing practices for more than 30 years, including 15 years of inventing the newest best practices for the digital age.
If you can only attend one learning event this year, the Audience Development Summit 2012 is worth every penny – just for this amazing roundtable session alone!
Maybe you’re still uncertain about registering for this remarkable event because you feel you’re still an Internet marketing rookie. That’s okay, because we’ve made sure you can get the most from the Audience Development Summit 2012 by offering a pre-summit event delivering the fundamentals. From search engine optimization to social media marketing, we cover the basics in one intriguing, fast-paced and fun day, just before the Summit itself. You’ll be ready for the Summit’s most advanced insights, and fully prepared to take advantage of our unusual access to Internet marketing pioneers. So don’t hesitate – we keep this event small in order to facilitate an intimate, question-friendly environment, and you don’t want to be left out by waiting to the last minute to register!
