Multiple Business Models are Required to Maximize Online Revenue In session three, entitled Generating Website Revenue, Don revealed that there are the 12 different types of business models, or “archetypes” that  

Internet publishing profitability boils down to four elements If you serve a small niche market, then generating website revenue may require creating additional information products, doing joint ventures with other entrepreneurs,  

Learn the 11 Key Metrics Every Online Business Manager Should Know In this session, Don talked about the key metric management dashboard than every online manager should have. With this dashboard,  

29 Insider Secrets for Creating Effective and Profitable Email Newsletters  

12 Webpage Templates Used by Today’s Top Publishers to Convert and Monetize the Most Visitors  

Leveraging Content and Keywords to Drive Targeted Website Traffic, Build Email Circulation and Sell Information Products  

Choosing the Right Keywords to Attract Targeted Website Traffic Don considers this “the new direct mail”. Keyword research and implementation is perhaps the most complex, yet effective way to drive the  

How the Web’s Top Publishers are Using New Media to Build Loyal Customer Relationships This session is based is the strategy of expanding your brand by distributing your content and repurposing  

Day one at the Mequoda Summit defines online publishing and delivers the seven strategies for online publishing success It’s day one at the Mequoda Summit in beautiful Napa Valley. The conference  

Cutting through chaos to find success There is no denying it: the Internet is a confusing place. Commerce, piracy, debate, theft, publishing, networking, research, news, war—it all happens online. It's chaos. When you  

Fed up with search results? Now you can create your own engine We at the Mequoda Group are very fond of our website archetypes. They are website designs from which all similar  

Google's new search system dramatically increases the competition for page rankings. Just when your SEO strategy was polished and humming along, Google releases a press release. Google announced last week that it  

A new report suggests that traditional media are losing audience to niche topic publishers online. If users have an informational need not being fulfilled, then it is only a matter of  

An old-media chief executive senses the birth of a media revolution and provides adoption tips Rupert Murdoch is a classic old media titan. He's the majority shareholder and chief executive of  

The top five media blogs in the country remained for March, but one community-centric website is knocking at the door. The March results of the Mequoda Blog 100 are in, and  

Have you ever wondered how your online revenue stacks up against your competitor’s? Work in the dark no more. Estimating a competitor's online revenue is easier than you think and requires  

Celebrity news sites are making gains on the Mequoda Blog 100 with content added several times an hour The February results are in for the Mequoda Blog 100, our list of  

The cost of publishing a high quality magazine just went up. It may be time to consider switching to online publishing. The print business is not getting any cheaper in America.  

Websurfers are not getting any more patient. More people are installing broadband connections in their homes, and more than 80 percent of all active Internet users in the US now access  

The Mequoda Online Media Index (OMI) is a Simple Calculation that Measures a Publication’s Transition from Print to Online Online advertising is in an explosive trend. Internet advertising revenues for 2006  

The Mequoda Research Team has made a list of the top 100 media blogs in the country based on unique page visitors per month. In the sprawling and volatile blogosphere, mining  

Every good wordsmith approaches the task of writing a little differently. Some writers start with an outline or by making copious notes. Others write numerous disparate paragraphs at non-stop speed  

A writer and publisher I know was making a good living with his simple, advertising-driven website. His topic is hot and his content is rich in keywords. His site includes  

Two of the publishing industry's leading membership websites, Internet Media Review and SWEPA (Subscription Website Publishers Association), have merged to create the Mequoda Library, the interactive resource for building better  

Successful website publishing in 2005 means creating happy users and healthy profits. Without both, no website will exist for long. All of the successful website publishers we’ve studied have one  

What should you consider when starting a subscription-driven or membership website? The answers are not always obvious, even to a seasoned print or electronic publisher. Starting a new website is very